Steve began his career as an advertising creative working for several of the largest agencies internationally, including London, Singapore and New Zealand. After 23 years, he moved to pursue a career in directing shooting commercials, branded content and short films. He loves ideas and executing them. He enjoys partnering with thought leader clientele who are aiming to change the world, re-think things or disrupt a category. His passions are storytelling, graphic visual ideas and twisted comedy. Steve has been recognised at all major international industry award shows for his work.

George Wyndham is an iconic part of Australian wine history and one of the first pioneers to plant vines in Australia. Each of the five wines in the new range reflects a different aspect of George’s incredibly eventful life captured in his diary, and this in turn has now been brought into 2019 with the launch of these films.

 

“The Unbound.” I Am George. Pernod Ricard Australia. DOP Adric Watson.

 

“The Fixer.” I Am George. Pernod Ricard Australia. DOP Adric Watson.

 

“The Wizard.” I Am George. Pernod Ricard Australia. DOP Adric Watson.

 
 

Ford wanted to create a campaign to highlight their truck range to a younger audience. So we created the “Truck Life” platform, a simple more relevant creative expression of Built Ford Tough. Over thirty, six second films were created to run across social media, each individually designed to demonstrate the ridiculousness of the audiences’ everyday whinges. “Truck Life” offered the alternative. Here are a few of my favourites.

 

“Gluten free.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 

“Too many ads.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 

“Too hot.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 
 

“Tangled.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 
 

“Parking.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 
 

“Wrong name.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 
 

“Decisions.” Ford Trucks. Ford Middle East. DOP Duncan Kemp.

 
 

Philips wanted to prove that the right light can transform the mood of any home, so we put their theory to the test in the most haunted dwelling in Australia - Manly's Quarantine Station. Using lights and very minimal art department we 'unhaunted' the Nurses' Quarters, turning it into a romantic getaway - then tricked an unsuspecting couple into spending the night. Cue the night vision.

 

“The Unhaunting.” Philips lighting Australia. DOP Bruno Kataoka.

 
 
 
 

“Time Machine.” Coke Australia. DOP Hugh Miller.

 

“Bitch face.” Belong. Powered by Telstra. DOP Tristan Milani.

 

“Mr Floppy.” Belong. Powered by Telstra. DOP Tristan Milani.

 

“Butter fingers.” Belong. Powered by Telstra. DOP Tristan Milani.

 

“I hate him.” Gidget Foundation Australia. DOP Tristan Milani.

 

“It’s Audi Season.” Q5. Audi Australia. DOP Lachlan Milne.

 

“It’s Audi Season.” Q7. Audi Australia. DOP Lachlan Milne.

 
 
 

A couple of my favourite pieces of advertising.