transport new south wales

Dop Jack Saltmiras

We make 35,000 decisions every day. But most of those decisions won’t really affect your life. But there’s a few that will.

Decisions decisions


ford motor company - truck life

Dop Duncan kemp

Ford wanted to create a campaign to highlight their truck range to a younger audience. So we created the “Truck Life” platform, a simple more relevant creative expression of Built Ford Tough. Over thirty, six second films were created to run across social media, each individually designed to demonstrate the ridiculousness of the audiences’ everyday whinges. “Truck Life” offered the alternative. Here are a few of my favourites.

Wrong Name


Lactose Intolerant


Plastic Fork


Slow Internet


Too Hot


Too Many Ads



20190307_Print_0000_Layer Comp 1.jpg
20190307_Print_0001_Layer Comp 2.jpg
20190307_Print_0002_Layer Comp 3.jpg
20190307_Print_0003_Layer Comp 4.jpg
20190307_Print_0004_Layer Comp 5.jpg
20190307_Print_0005_Layer Comp 6.jpg